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Sony's "Two will"

Sony has release a new video, creating a hype around the two tablets that Sony is going to release soon. "Two will" promotion video seems to be centered around the emotion Love and is the first episode of a five episode series, that show cases the two two new tables. These tablets are scheduled go on sale later this year.

The video seems to be interesting and Sony has definitely come out with innovative approach for promoting its tablets. Whether the products will live up to the hype is still a question for the time being.

Do you think this mode of promotion will generate the user interest? Do let us know